{"id":7203,"date":"2017-08-03T15:07:52","date_gmt":"2017-08-03T13:07:52","guid":{"rendered":"http:\/\/blog.overskrift.dk\/?p=7203"},"modified":"2019-05-13T10:23:59","modified_gmt":"2019-05-13T08:23:59","slug":"danmarks-stoerste-influencers","status":"publish","type":"post","link":"https:\/\/www.overskrift.dk\/blog\/2017\/08\/03\/danmarks-stoerste-influencers\/","title":{"rendered":"Danmarks st\u00f8rste influencers p\u00e5 sociale medier"},"content":{"rendered":"

Influencer marketing f\u00e5r stadig mere opm\u00e6rksomhed i Danmark, og flere og flere virksomheder er begyndt at anvende influenter i deres markedsf\u00f8ring. 2016 var m\u00e5ske det \u00e5r, hvor begrebet virkelig voksede\u00a0frem, og i det f\u00f8rste halve \u00e5r af 2017 har der fortsat v\u00e6ret\u00a0fokus p\u00e5 omr\u00e5det. Men hvem er egentlig Danmarks st\u00f8rste influencers p\u00e5 Facebook, YouTube, Instagram og Twitter?\u00a0Vi har samlet en oversigt til dig med de fem st\u00f8rste influenter p\u00e5 de fire medier.<\/strong><\/p>\n

Forbrugerne er tr\u00e6tte af at blive eksponeret for uanede m\u00e6ngder af kommunikation fra virksomheder. De foretr\u00e6kker i h\u00f8jere grad at f\u00e5 informationer fra “rigtige” mennesker. Her bliver influencer marketing et vigtigt v\u00e6rkt\u00f8j. En influent er en bred betegnelse, der sp\u00e6nder fra kendiser til bloggere, og virksomheder kan v\u00e6lge at indg\u00e5 i et samarbejde med en af disse for at f\u00e5 et budskab ud. Marketingmetoden bliver omtalt som en mere trov\u00e6rdig m\u00e5de at kommunikere p\u00e5 i forhold til mere traditionel markedsf\u00f8ring.<\/p>\n

Nogle af de st\u00f8rste influenter i Danmark har over fire millioner f\u00f8lgere. Det er dog ikke altid flest f\u00f8lgere, der afg\u00f8r, om en influent er den mest relevante at samarbejde med, men her har du top 5-listen over de st\u00f8rste influencers p\u00e5 Facebook, YouTube, Instagram og Twitter.<\/p>\n

Danmarks st\u00f8rste influencers p\u00e5 Facebook<\/h2>\n

\"Danmarks1. Benjamin Lasnier<\/a>\u00a0(4.953.213 likes)<\/p>\n

2. Martin Jensen<\/a>\u00a0(2.561.025 likes)<\/p>\n

3. Josephine Skriver<\/a> (1.993.680 likes)<\/p>\n

4. Caroline Wozniacki<\/a> (1.555.075 likes)<\/p>\n

5.\u00a0M\u00d8<\/a>\u00a0(1.058.010 likes)<\/p>\n

(Baseret p\u00e5 likes)<\/p>\n

Danmarks st\u00f8rste influencers p\u00e5 YouTube<\/h2>\n

\"Danmarks1. Crainer<\/a> (2.486.533 abonnenter)<\/p>\n

2. Lukas Graham<\/a> (2.193.936 abonnenter)<\/p>\n

3.\u00a0MagmaMusen<\/a> (1.978.433 abonnenter)<\/p>\n

4.\u00a0SugarCharmShop<\/a> (1.230.025 abonnenter)<\/p>\n

5.\u00a0Trap City<\/a>\u00a0(1.218.297 abonnenter)<\/p>\n

(Baseret p\u00e5 abonnenter)<\/p>\n

Danmarks st\u00f8rste influencers p\u00e5 Instagram<\/h2>\n

\"Danmarks1.\u00a0Josephine Skriver<\/a> (4.147.646 f\u00f8lgere)<\/p>\n

2. Natasha Thomsen\u00a0<\/a>(3.411.316 f\u00f8lgere)<\/p>\n

3. Daily Watch<\/a> (2.183.295 f\u00f8lgere)<\/p>\n

4.\u00a0Nina Agdal<\/a> (1.696.886 f\u00f8lgere)<\/p>\n

5. Caroline Wozniacki<\/a> (1.109.021 f\u00f8lgere)<\/p>\n

(Baseret p\u00e5 f\u00f8lgere)<\/p>\n

Danmarks st\u00f8rste influencers p\u00e5 Twitter<\/h2>\n

\"Danmarks1. Caroline Wozniacki<\/a> (2.447.157 f\u00f8lgere)<\/p>\n

2.\u00a0S\u00f8ren Bjerg <\/a>(1.097.497 f\u00f8lgere)<\/p>\n

3.\u00a0Daniel Agger\u00a0<\/strong><\/a>(1.014.067 f\u00f8lgere)<\/p>\n

4.\u00a0Peter Schmeichel<\/a> (836.308 f\u00f8lgere)<\/p>\n

5.\u00a0Mich<\/a>ael Christensen<\/a>\u00a0<\/strong>(663.879 f\u00f8lgere)<\/p>\n

(Baseret p\u00e5 f\u00f8lgere)<\/p>\n

Hvordan finder du frem til danske influenter?<\/h2>\n

Hvis du abonnerer p\u00e5 Overskrifts lyttetjeneste f\u00e5r du adgang til at s\u00f8ge efter influnter p\u00e5 to forskellige m\u00e5der. For det f\u00f8rste kan du finde frem til influencers, der har det h\u00f8jeste antal af f\u00f8lgere. Derudover kan du ogs\u00e5 finde frem til de influenter, der blogger, tweeter eller skriver om lige pr\u00e6cis de emner, der er interessante for dig. B\u00e5de dem med mange f\u00f8lgere, men ogs\u00e5 s\u00e5kaldte mikro-influenter.<\/p>\n

Du kan ogs\u00e5 pr\u00f8ve Overskrifts lyttetjeneste gratis i 14 dage og pr\u00f8ve selv.\u00a0<\/a> F\u00f8lg l\u00f8bende med i top25-listen for danske Twitter-brugere<\/a> p\u00e5 vores hjemmeside.<\/a><\/p>\n

\n

Vi har anvendt vores monitoreringtjeneste til at f\u00e5 oversigten over de st\u00f8rste influencers i Danmark. Data er trukket d. 3. august 2017 og er baseret p\u00e5 personer med flest f\u00f8lgere p\u00e5 Facebook, YouTube, Instagram og Twitter. Hvis du vil vide, hvordan \u00a0vores tal s\u00e5 ud i 2016, kan du l\u00e6se mere i\u00a0Bureaubizs artikel her<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Influencer marketing f\u00e5r stadig mere opm\u00e6rksomhed i Danmark, og flere og flere virksomheder er begyndt at anvende influenter i deres markedsf\u00f8ring. 2016 var m\u00e5ske det \u00e5r, hvor begrebet virkelig voksede\u00a0frem, og i det f\u00f8rste halve \u00e5r af 2017 har der fortsat v\u00e6ret\u00a0fokus p\u00e5 omr\u00e5det. Men hvem…<\/p>\n","protected":false},"author":13,"featured_media":7877,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"","footnotes":""},"categories":[302,299],"tags":[293,252,492,227,301],"yoast_head":"\nDanmarks st\u00f8rste influencers p\u00e5 sociale medier - Overskrift<\/title>\n<meta name=\"description\" content=\"Hvem er Danmarks st\u00f8rste influencers? 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