{"id":8590,"date":"2018-06-22T13:56:11","date_gmt":"2018-06-22T11:56:11","guid":{"rendered":"http:\/\/blog.overskrift.dk\/?p=8590"},"modified":"2018-06-28T15:01:26","modified_gmt":"2018-06-28T13:01:26","slug":"sundhed-og-boern-sommer-og-sol-paa-folkemoedet-2018","status":"publish","type":"post","link":"https:\/\/www.overskrift.dk\/blog\/2018\/06\/22\/sundhed-og-boern-sommer-og-sol-paa-folkemoedet-2018\/","title":{"rendered":"Sundhed og b\u00f8rn, sommer og sol p\u00e5 Folkem\u00f8det 2018"},"content":{"rendered":"

Overskrift har igen i \u00e5r lavet den mest omfattende analyse af anvendelsen af de sociale medier p\u00e5 Folkem\u00f8det 2018.<\/strong><\/p>\n

Analysen giver b\u00e5de indblik i, hvad vi helst vil snakke om p\u00e5 Folkem\u00f8det, de mest popul\u00e6re emner og politiske agendaer og ikke mindst en r\u00e6kke oversigter over hvilke profiler, personer og organisationer, der var mest aktive, bedst til at skabe engagement og bryde igennem lydmuren.<\/p>\n

Fald i aktiviteten<\/h2>\n

SoMe-aktiviteten er generelt set igen i \u00e5r faldet, is\u00e6r p\u00e5 Twitter, hvor vi er tilbage p\u00e5 niveauet fra 2014 med godt 15.000 tweets, tagget med #fmdk. \u00c5rsagen synes at v\u00e6re en \u00f8get professionalisering af SoMe-kommunikation, hvor mantraet er kvalitet frem for kvantitet, dvs. f\u00e6rre men mere m\u00e5lrettede tweets og posts, og mindre massekommunikation.<\/p>\n

\"\"\"\"<\/p>\n

Sundhed og uddannelse er som altid de mest dominerende politiske emner. Men hvor Folkem\u00f8det 2017 i h\u00f8j grad var pr\u00e6get af Brexit og Trump samt i nogen grad tillige flygtningestr\u00f8mmene fra Syrien og Nordafrika og f\u00f8lgelig mange diskussioner om EU, international politik samt flygtninge og integration, s\u00e5 var der ikke p\u00e5 samme m\u00e5de nogle varme politiske emner, der gav debatterne slagsider og bredsider.
\nDette gav fornyet plads til traditionelle debatter om klima, b\u00e6redygtighed, demokrati og f\u00f8devarer.<\/p>\n

B\u00f8rn og sundhed<\/h2>\n

\u201dB\u00f8rn\u201d var det mest anvendte ord p\u00e5 Folkem\u00f8det 2018 og indgik i en r\u00e6kke forskellige debatter om bl.a. barsel til m\u00e6nd, vold mod b\u00f8rn, udsatte b\u00f8rn, stress og angst hos b\u00f8rn.<\/p>\n

P\u00e5 den partipolitiske agenda fik Mette Frederiksens brud med De Radikale samt det nye S-udspil p\u00e5 uddannelsesomr\u00e5det stor betydning for antallet af omtaler af de to partier, hvor S topper listen og Radikale ligger nr. 3. Alternativet f\u00e5r forbavsende meget omtale ift. deres st\u00f8rrelse, mens DF omvendt f\u00e5r forholdsm\u00e6ssigt meget lidt SoMe-attention.<\/p>\n

Landbrug & F\u00f8devarer, Dansk Industri, Sundhedsstyrelsen samt Kr\u00e6ftens Bek\u00e6mpelse var nogle af de mest toneangivende i debatterne m\u00e5lt s\u00e5vel p\u00e5 aktivitet som spredning, reach og engagement, som centrale eksponenter for nogle af st\u00f8rste debatter.<\/p>\n

Alternativet markerer sig som det mest tweetende parti med 65 tweets i alt og opn\u00e5ede f\u00f8lgelig ogs\u00e5 stort reach p\u00e5 retweets. Men Konservative opn\u00e5ede samlet flest retweets (42) blandt partierne, mens SF opn\u00e5ede st\u00f8rst spredning af retweets p\u00e5 24 unikke profiler. Blandt politikerne var det ikke overraskende Margrethe Vestager, der opn\u00e5ede det absolut st\u00f8rste reach, mens Magnus Heunicke (S) opn\u00e5ede klart flest retweets (50) og spredning fordelt p\u00e5 47 unikke profiler.<\/p>\n

Venstre og Enhedslisten er til geng\u00e6ld p\u00e5 top-10 listen over mest likede instagrammere, og to kvindelige politikere, Johanne Schmidt-Nielsen og Ida Auken, ligger hhv. nummer 2 og 4 p\u00e5 toplisten. Thomas Skovs s\u00f8de og sjove billede af hans lille datter og Johannes billede med sin gravide mave var de to klart mest likede Instagram-posts med hhv. 6189 og 6113 likes.<\/p>\n

Det var et Folkem\u00f8de pr\u00e6get af masser billeder af b\u00f8rn, sundhed, sol og sommer.<\/p>\n

F\u00e5 hele Folkem\u00f8de-analysen her<\/a><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Overskrift har igen i \u00e5r lavet den mest omfattende analyse af anvendelsen af de sociale medier p\u00e5 Folkem\u00f8det 2018. Analysen giver b\u00e5de indblik i, hvad vi helst vil snakke om p\u00e5 Folkem\u00f8det, de mest popul\u00e6re emner og politiske agendaer og ikke mindst en r\u00e6kke oversigter over…<\/p>\n","protected":false},"author":16,"featured_media":8603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"","footnotes":""},"categories":[304,305],"tags":[251,257,325],"yoast_head":"\nSundhed og b\u00f8rn, sommer og sol p\u00e5 Folkem\u00f8det 2018 - Overskrift<\/title>\n<meta name=\"description\" content=\"Analysen fra \u00e5rets Folkem\u00f8det 2018 i Allinge p\u00e5 Bornholm er klar til download. 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